How much do you know about Starbucks coffee giant's tea business strategy?
While coffee shops are flourishing across China, Starbucks, the world's largest coffee chain giant, is shifting its focus towards tea beverages. This move reflects changes in the U.S. beverage market landscape: between 2003 and 2013, American coffee consumption grew by only 1.9%, while average tea c...
Tea News · Dec 03, 2025
Xu Fang: Tea, Be Yourself Again
The article reflects on the identity of tea in modern society. Originally a simple leaf from China that spread worldwide, tea has been transformed into a symbol of culture, a luxury gift, and a commodity for profit. It discusses how tea has been commercialized through elaborate packaging, marketing...
Tea News · Dec 03, 2025
Differences Between Tianjian Tea, Gongjian Tea, and Shengjian Tea
Tianjian, Gongjian, and Shengjian are collectively known as the 'Three Jians' or 'Xiangjian Tea,' traditionally packaged in bamboo baskets. These teas were historically offered as tributes to the imperial court. Tianjian tea primarily uses first-grade raw materials with a small portion of second-gra...
Tea News · Dec 02, 2025
What Environment is Suitable for Storing Pu-erh Tea?
Pu-erh tea is often called a 'drinkable antique' because it improves with age, becoming more fragrant and complex. However, proper storage is crucial for this aging process. The ideal environment for storing Pu-erh tea involves controlling several key factors: it should be kept away from direct sunl...
Tea News · Dec 02, 2025
If You Think Anxi Only Has Tieguanyin, You're Outdated
Anxi is famous for Tieguanyin tea, but it also produces other excellent varieties such as Benshan, Huangjingui, Maoxie, and Meizhan. While these varieties are often misunderstood or used to impersonate Tieguanyin, each has its own unique qualities. For instance, Benshan offers a robust flavor apprec...
Tea News · Dec 02, 2025
The Oldest Pu'er Tea Tree
Pu'er tea is currently a best-selling product in the tea market, beloved and highly praised by tea enthusiasts for its unique health benefits and rich flavor. There are many varieties of Pu'er tea, differing by tea mountain and production methods, with ancient tree Pu'er tea being particularly favor...
Tea News · Dec 02, 2025
Different Clay Pots for Brewing Different Teas
Different types of Yixing clay pots are suited for brewing different teas due to their unique properties. Duan clay, with its light color and porous structure, is ideal for lighter teas as it absorbs impurities and aromas well. Zisha clay, including varieties like Qing Shui Ni and Di Zao Qing, is ve...
Tea News · Dec 02, 2025
Which Tea Region? Stimulate Your Taste Buds
Yunnan Province is a major tea-producing region in China, with Pu'er tea primarily cultivated in four main areas from north to south: Baoshan City, Lincang City, Pu'er City (formerly Simao , and the Xishuangbanna Autonomous Prefecture. Lincang City, located in southwestern Yunnan, is currently the h...
Tea News · Dec 02, 2025
Collector's Mindset in Storing Pu-erh Tea
For tea enthusiasts, collecting aged tea is not only about savoring its vintage flavor but also a cultural and spiritual enjoyment. Tea culture has never been solely about pursuing gustatory pleasure; the integration of humans and tea allows us to personally experience a spiritual communion with nat...
Tea News · Dec 02, 2025
Laowu Mountain: An Ancient Tea Mountain Facing Xigui Across the River
Laowu Mountain, located in Zhenyuan County, is a notable branch of the Wuliang Mountains and one of Pu'er City's 26 famous ancient tea mountains. With an altitude of 1700-2200 meters, it boasts a rich history of tea cultivation dating back to the Tang Dynasty, over a thousand years ago. The mountain...
Tea News · Dec 01, 2025